股权融资即企业出让股权以获取资金。它与债权融资显著不同，一方面，股权融资不会约定还款期限、利率，貌似成本更低。另一方面，股权融资引进了股东，而股东对公司的影响，覆盖表决、分红、长期资源等方方面面，从这个意义上来看，成本不低。因此，对企业来说，每一次股权融资都影响深远。下面济南股权合伙公司来讲讲股权融资要走好关键的五步棋！

Equity financing refers to the transfer of equity by enterprises to obtain funds. It is significantly different from debt financing. On the one hand, equity financing does not agree on the repayment term and interest rate, which seems to have lower costs. On the other hand, equity financing introduces shareholders, and the impact of shareholders on the company covers voting, dividends, long-term resources and other aspects. In this sense, the cost is not low. Therefore, for enterprises, each equity financing has far-reaching impact. Next, Jinan Equity Partnership will talk about the key five steps of equity financing!

一，撰写BP。

1、 Write BP.

商业计划书(BP)是融资路上的“敲门砖”，用于应对各路投资人。一份出彩的商业计划书，可能让你获得投资者的关注，提高融资成功率。因此，千万不要轻视BP的撰写。

The business plan (BP) is the "stepping stone" on the financing road, which is used to deal with all investors. A brilliant business plan may enable you to gain the attention of investors and improve the financing success rate. Therefore, never underestimate BP's writing.

二，寻找投资人。

2、 Look for investors.

可以通过网络搜索、熟人介绍、商业孵化机构、被投资企业、天使联盟、投资俱乐部、参加风投界见面会、进行融资路演等方式寻找投资人。

Investors can be found through online search, acquaintance introduction, business incubators, invested enterprises, angel alliances, investment clubs, participation in venture capital industry meetings, financing roadshows, etc.

比如，多接触金融、知识产权领域的律师，他们往往会帮助投资人投资的公司处理一些法律事务，而且也是投资人早期项目的重要来源之一。或者参加些专门的投资展会，借机认识投资者。或者和拿到投资的公司多接触，学习他们的融资经验，从这些公司的情况了解投资人的投资偏好、投资额度等情腰权控制与运有营解决方案正确控制权被稀释、摊薄等风险，看看自己的项目是否符合投资人的要求，获得被引荐的机会。

For example, lawyers in the fields of finance and intellectual property often help the companies invested by investors to handle some legal affairs, and they are also an important source of early projects for investors. Or attend some special investment exhibitions to get to know investors. Or contact more with the companies that have received investment, learn their financing experience, learn about the investor's investment preference, investment quota and other information control and the risk of dilution and dilution of the right to control the operating solutions from these companies, see whether their projects meet the requirements of investors, and get the opportunity to be introduced.

三，约谈。

3、 Interview.

对有意向的投资商进行过滤、筛选，选出几家合适的，安排创始人与投资人面对面会谈，让投资人进一步了解你的项目和团队、运作方式、盈利能力融资需求等，并签署意向投资协议。

Filter and screen interested investors, select several suitable ones, arrange face-to-face talks between founders and investors, let investors further understand your project and team, operation mode, profitability financing needs, etc., and sign an investment intention agreement.

四，尽职调查。

4、 Due Diligence.

意向投资协议签订后，投资者在中介机构的配合下，进驻企业进行实地尽职调查。尽职调查包含三个方面:财务方面，由投资方聘请的会计师事务所对企业的历史财务数据进行调查分析:法律方面，由投资方聘请的律师事务所对企业的法律文件、注册文件、许可证及营业执照、重大合同等进行核实:业务方面，由投资方的人员对企业的经营、市场战略和未来商业计划进行分析。

After the signing of the intended investment agreement, the investor, with the cooperation of the intermediary, will enter the enterprise for field due diligence. Due diligence includes three aspects: financial aspect, the accounting firm engaged by the investor conducts investigation and analysis of the enterprise's historical financial data; legal aspect, the law firm engaged by the investor verifies the enterprise's legal documents, registration documents, licenses and business licenses, major contracts, etc.; business aspect, the investor's personnel analyzes the enterprise's operation, market strategy and future business plans.

五，签署协议。

5、 Sign the agreement.

尽职调查后如果投资人依然有意，就进入到具体投资细节谈判中，双方就股权出让比例、融资金额，排他性条款、估值差异、交易费用、交易结构等展开谈判，并签署终投资合同。这个阶段可能存在很多会使控制权旁落的“陷阱”，，如强权、管理层对赌条款等，建议创业者响请律师，仔相检查条数，统筹规划股权出让比例，三思而后行。

After due diligence, if the investors are still interested, they will enter into specific investment details negotiations. The two parties will negotiate on the equity transfer proportion, financing amount, exclusive terms, valuation differences, transaction costs, transaction structure, etc., and sign the final investment contract. At this stage, there may be many "traps" that will weaken the control right, such as power, management's gambling terms, etc. It is suggested that entrepreneurs call a lawyer, check the number of items, plan the proportion of equity transfer as a whole, and think twice before acting.

总之一次成功的股权融资，不仅帮助企业融得资金，而且通过引入对的股东，优化治理结构、整合股东资源，实现长期股权价值的提升。更多相关股权的内容信息可以随时来联系我们http://www.guquanzhanlue.com咨询了解！

In a word, a successful equity financing not only helps the enterprise to obtain funds, but also improves the long-term equity value by introducing the right shareholders, optimizing the governance structure and integrating shareholder resources. For more information about equity, please contact us at any time http://www.guquanzhanlue.com Ask about it!