股权平台，其实是一个资金、产品、媒介、渠道、资源共存的新兴生态圈，不单单是筹钱，还可以筹人、筹智、筹资源。山东股权激励人员接下来讲讲股权一般经过以下几个步骤：

The equity crowdfunding platform is actually an emerging ecosystem in which capital, products, media, channels and resources coexist. It can not only raise money, but also raise people, intelligence and resources. Next, Shandong equity incentive personnel will talk about the following steps of equity crowdfunding:

一步，企业或项目发起人向股权可让渡的股权比例及筹款的截目策划书或商业计划书，并设定拟以筹资金额、止日期，双方签订合作协议。

First, the proportion of equity that can be transferred by the enterprise or project sponsor to the equity crowdfunding and the cross-sectional plan or business plan of fund-raising shall be set, and the amount and end date of the proposed fund-raising shall be set. Both parties shall sign a cooperation agreement.

二步，股权平台对创业项目进行初审，包括资料的真实性、可靠性、可执行性、风险性、商业模式及投资价值，并提出反馈意见，必要时要求发起人补充相关材料。

Step 2: the equity crowdfunding platform conducts a preliminary review of the entrepreneurial project, including the authenticity, reliability, enforceability, risk, business model and investment value of the materials, and puts forward feedback opinions. If necessary, the sponsor is required to supplement relevant materials.

三步，股权平台对项目进行终审，终审通过后在网络上发布相应的项目信息和融资信息，进入线上融资。

Step 3: the equity crowdfunding platform will conduct the final review of the project. After the final review is passed, the corresponding project information and financing information will be released on the network to enter online financing.

四步，投资人对平台的众多项目进行筛选，发现有价值的项目后，可以选择约谈项目发起人了解详情，必要时也可以对企业进行实地考察，与创业企业签署《投资意向书》、拟定投资条款、确定自身投资额度并拟写投资建议书。

Step 4: after screening many projects on the crowdfunding platform, the investor can choose to interview the project sponsor for details after finding valuable projects. If necessary, he can also conduct on-the-spot investigation on the enterprise, sign the letter of intent on investment with the venture enterprise, draw up investment terms, determine his own investment quota and prepare investment proposals.

五步，目标期限截止，筹资成功的，平台按照收付款规则将筹集金额拨付筹资人，出资人与筹资人签订正式《投资协议书》，并开始实施后续投后管理，包括发展战略规划、现代化企业制度建立、市场运营等;筹资不成功的，资金退回给各出资人。

Step 5: if the target period expires and the fund is raised successfully, the platform will allocate the raised amount to the funder according to the collection and payment rules. The funder and the funder will sign a formal investment agreement, and start to implement follow-up post investment management, including development strategic planning, establishment of modern enterprise system, market operation, etc; If the fund raising is not successful, the fund shall be returned to each contributor.

要知道初创企业除缺资金外，缺的还有种子用户、渠道和资源及对产品的充分反馈。平台的投资者们来自各行各业，往往拥有丰富的经验与渠道资源，对项目有不同的理解，其中不乏非常的人员，如果能从他们身上“取经”，将使创业团队获得初始流量的积累与一手的客户体验反馈，对产品的更新迭代将非常有利。关注我们http://www.guquanzhanlue.com，了解更多！

We should know that in addition to the lack of funds, the start-up enterprises also lack seed users, channels and resources and full feedback on products. The investors of the crowdfunding platform come from all walks of life, often have rich experience and channel resources, and have different understanding of the project. Many of them are very professional. If we can learn from them, the entrepreneurial team will get the initial flow accumulation and first-hand customer experience feedback, which will be very beneficial to the product update and iteration. Follow us http://www.guquanzhanlue.com Yes, learn more!