现在创业已经成为了很多人的选择，既能磨练了自己又能获取到相应的好处，有一个问题是很多小公司或者创业公司纠结的，那就是用不用学习实施股权的相应措施，比如说股权激励啊股权设计啊之类的。下面就来分析下这个问题吧。

　　Now starting a business has become the choice of many people, which can not only hone themselves but also obtain the corresponding benefits. There is a problem that many small companies or start-up companies struggle with, that is whether to learn to implement the corresponding measures of equity, such as equity incentive, equity design and so on. Let's analyze this problem.

　　确定您的公司是独资经营者还是公司：独资经营者靠经验管理，公司靠制度化管理；独资经营者拥有相同的所有权和经营权，公司股权多元化。独资经营者享有专属权益，企业共享权益。

　　First determine whether your company is a sole proprietor or a corporation: a sole proprietor is managed by experience, and a corporation by institutionalization; The sole proprietor has the same ownership and management rights, and the company's equity is diversified. The sole proprietor enjoys exclusive rights and the enterprise shares them.

　　股权既然有“权”字，就代表权利，即衡量标准。股权有两种权利，一种是财产权，一种是经营权。投资就是投资人，投资人就是投资股权结构。在一个初创公司中，须有一个持股比例明显高于其他人的老板，也就是能够把公司带到更高层次的人。一个企业不值钱的是钱，其次是资源，然后是人，重要的是脑子。只有愿意承担风险，带领企业走向未来的人，才能得到更多。

　　Since equity has the word "right", it represents the right, that is, the measure standard. Stock right has two kinds of rights, one is property right, the other is management right. Investment is the investor, the investor is the investment equity structure. In a startup, you need a boss who has a significantly higher stake than everyone else -- someone who can take the company to the next level. What is worthless in a business is its money, then its resources, then its people, then its brains. Only those who are willing to take risks and lead the business into the future will get more.

　　而很多人在创业过程中，由于个人感受，没有做好股权设计。正是在公司刚开始发展的时候，他们留下了一个坑，然后后期就成为了大家分手的导火索。股权的背后是利益博弈，企业发展不畅不一定是外部竞争的问题，而多是内部的问题。杀死公司的往往不是竞争对手，而是内部的创业伙伴。另外，股权的本质是企业利润的再分配，只有蛋糕做的大，利润创造的多，每个人才能获得超出预期的既得利益。

　　And many people in the process of entrepreneurship, due to personal feelings, did not do a good equity design. It was at the beginning of the company that they left a hole, and then later became the trigger for everyone to break up. Behind the equity is the interest game, the poor development of enterprises is not necessarily the problem of external competition, but more internal problems. It's often not competitors that kill a company, but in-house startup partners. In addition, the essence of equity is the redistribution of corporate profits. Only when the cake is made bigger and profits are created more, can everyone obtain vested interests beyond expectations.

　　股权顶层架构设计的好，有利于吸引合伙人，激励团队，健康科学的股权结构也有利于公司的融资。相反，股权设计不好，不合格的股东没有合适的退出渠道，优秀的合伙人无法进入，团队无法得到有效的激励。

　　A well-designed equity top-level structure is conducive to attracting partners and motivating teams, and a healthy and scientific equity structure is also conducive to corporate financing. On the contrary, the equity design is not good, unqualified shareholders do not have proper exit channels, excellent partners cannot enter, and the team cannot get effective incentives.

　　所以说，公司小也要学习实施股权相应措施，股权相应的知识应该是每一个公司或者创业者学习要去学习的一个基本课程，只有这样才能有利于公司后期的发展以及人才的储备。如果您想学习到股权的更多内容，就来我们网站www.guquanzhanlue.com看看资讯吧。

　　Therefore, small companies should also learn to implement equity corresponding measures, equity corresponding knowledge should be a basic course for every company or entrepreneur to learn, only in this way can be conducive to the company's later development and talent reserve. If you want to learn more about equity, please visit our website www.guquanzhanlue.com for information.